Over 60% of gym members in London pay for memberships they barely use, and 73% of women over 40 report struggling to see real results from their fitness spend.
If that sounds familiar, you’re not alone.
Most women aren’t failing at fitness — they’re simply investing in the wrong systems. The good news? Every one of these mistakes is fixable with the right approach.
At Tailor Fitness in Winchmore Hill, we’ve helped hundreds of women change not just their bodies, but how they think about fitness value, consistency, and cost.
Let’s break down the seven biggest mistakes — and what to do instead.
You sign up with great intentions. January motivation is high. By March, the card is still in your wallet — unused.
The real cost:
£50 per month becomes £600 per year for a gym you visit a handful of times. That can easily work out at £25–£75 per actual visit.

The fix:
Choose accountability-based training. Small group personal training sessions typically cost £15–£50 per session — but the difference is that you actually show up.
One Tailor Fitness member went from 8 gym visits per year to over 100 coached sessions. Her cost per session dropped significantly — and results finally followed.
It’s tempting to choose the cheapest option. But low cost doesn’t equal good value.
The real cost:
Cheap training often means poor guidance, little progression, and eventually starting over again. On average, people try three different fitness approaches before finding one that works.
The fix:
Look at cost per result, not cost per hour.
A £35 small group session that includes coaching, progression, accountability, and support often delivers far more value than a £30 gym session done alone with no plan.
Up to 80% of physical results are driven by nutrition, yet many budget fitness options ignore it entirely.
You can train perfectly and still stall if fuelling is inconsistent or confusing.
The real cost:
Months — sometimes years — of effort with little visible change.

The fix:
Choose training that includes practical nutrition guidance. At Tailor Fitness, sessions are supported with simple, realistic advice that works with real life — not restrictive rules.
The result? Progress measured in weeks, not months.
Training alone may seem cheaper — until poor technique leads to injury.
The real cost:
Physio sessions in London cost £60–£100 each. The average gym-related injury can cost £800+ in treatment and lost training time.
The fix:
Proper coaching and supervision. Small group training provides expert eyes on your movement, without the cost of full one-to-one training.
Many women who believed aches meant they “couldn’t exercise” simply needed smarter movement and better coaching.
Most people think their only options are:
But there’s a third option that combines the best of both.

The fix:
Small group personal training (typically 3–6 people).
You get:
Research consistently shows higher long-term consistency in small group settings compared to solo training.
Solo gym sessions are easy to skip — especially after a long workday or when motivation dips.
The real cost:
Inconsistency. And without consistency, results don’t happen — regardless of how much you pay.
The fix:
Train with others. Community creates accountability, enjoyment, and momentum. Many Tailor Fitness members say their sessions are now the highlight of their week, not another item on the to-do list.
From supplements to “30-day transformations”, the quick-fix mindset often costs more over time than building sustainable habits.
The real cost:
The average person spends £2,000+ per year on products and programmes that promise speed but deliver short-term change.

The fix:
Invest in systems, not shortcuts. Small group training builds habits that last — strength, consistency, confidence, and resilience.
It’s about learning how to look after your body long-term, not chasing the next solution.
Our small group personal training sessions in Winchmore Hill are designed specifically to avoid these common mistakes.
We combine:
All at a price point that makes sense for busy lives.
Your time matters. Your budget matters. And your body deserves proper care.
If you’re ready to stop wasting money on fitness that doesn’t work, let’s talk about whether small group personal training is the right fit for you.
Your future self — and your bank balance — will thank you.